Bernard Badu-Acquah

Managing Director/CEO
Bernard Badu-Acquah

Managing Director/CEO

Bernard Badu-Acquah is the Managing Director/CEO of Bensyl Advertising Limited, experts in bespoke traditional
as well as modern digital Marketing Communications solutions. Married to Sylvia, Bernard, a proud father of five (5) children comes from Ajumako in the Central Region of Ghana, and resides in Accra.

With passion for research and a desire to contribute to knowledge, Bernard is currently pursuing a PhD in Business
Administration at CASS Europe Institute of Management, a programme being run in collaboration with the Ghana
Technology University College. Other academic laurels include an Executive MBA in Finance from the University of
Ghana; BSC in Accounting from the Ghana Institute of Management and Public Administration (GIMPA), and HND
in Accountancy from the Cape Coast Polytechnic.

He has rich experience in the advertising field, starting as a national service person with Primus Advertising Limited
where he got employed after his service in 2009, due to a show of commitment and dint of hard work.
Demonstrating remarkable performance, he quickly rose through the ranks and ultimately became the Finance and
Administrative Manager of the company in 2012.

Bernard loves brands, and this often showed in his creative ideas and impressive recommendations whenever thecreative team sought for his opinions at critical brainstorming sessions. One major achievement of Bernard BaduAcquah as the Finance and Administrative Manager at Primus Advertising was his prudent financial management which enabled him to put up an office complex on behalf of the company in Accra.

Bernard’s inordinate desire and commitment to people and the society has influenced the way he lives his life;
interacting with teams he has worked with, and other people. This desire has had a very positive outlook on his life enabling him to see opportunities in the obstacles life bring.

He has become very excited about Ghana’s (and Africa’s) prospects of becoming a leading catalyst in the next
global economic renaissance. He believes the continent holds such huge potential in human capital; that when
coupled with disciplined fiscal management, will propel the continent to the next level of development. Bernard’s
interests span across marketing, playing musical instruments, socializing and working with computers.

Samuella Adjei

Business Development Manager
Samuella Adjei

Business Development Manager

Samuella Adjei holds a Master’s Degree in Administration from the University of Ghana Business School, a Degree in Human Resource Management and Diploma in Journalism.
Samuella is a target-driven, motivated and an out-going individual with 5 years working experience in the Advertising Industry.
She has handled reputable brands such as TOTAL Petroleum Company Ghana, International Energy Insurance, GBS and Access Bank.
Samuella’s drive and dedication to work has helped build a number of brands which includes the list above. She has participated in several seminars and forums on advertising to further enhance her rich experience.

 

Nathaniel Osei

Copywriter
Nathaniel Osei

Copywriter

Nathaniel Osei is a Ghanaian literary writer who writes in all the three genres of literature. He received his secondary education at Bisease Secondary Commercial School where he read General Arts and graduated in 2009. In 2010, he gained admission to read Bachelor of Arts in English Language Education at the University of Education, Winneba, and graduated in 2014.  Nathaniel also has Diploma in Cisco Certified Network Administration (CCNA) from Soul Food ICT College in Accra, Ghana.

Nathaniel developed passion for Literature-In-English when he was first introduced to it at the secondary school and his passion for literary writing began budding from this stage. He as a result commenced writing literary works from this early stage. This explains his choice of English Language as a programme of study at University of Education, Winneba. He published a literature textbook entitled, “Literature and the Literate” for second cycle students in 2013, before he graduated from school in 2014.

Aside the published literature textbook he has to his credit, he also has several published works (poems and articles) to his credit. Among his published works include, “Oh my State Goalkeeper”, “I am no Poet”, “The Fenceless Garden”, “He was no Statesman”, “The dark Tuesday”, “Every Liar is a Potential Writer”, “My Heart’s Surgeon”, “The Final Whistle”, “Education is Valueless”, and “On Self Destruction Mission”.

Nathaniel has as well worked with many institutions thus his rich work experience from diverse fields. He voluntarily started working with Bisease Senior High School (his alma mater) as a student teacher on long vacations from 2011 to 2014 before he left for his national service. He did his national service at the Ghana Airports Company Limited from 2014 to 2015. From there he moved to Eagle Vision Institute to work as a Test Of English as a Foreign Language (TOEFL) and English as a Foreign Language (ESL) Instructor. Before moving to Bensyl Advertising Limited as a copywriter cum editor, he was working at Mint Innovations Company as a Programs Coordinator and Marketing Executive.

Dereck Gyimah

Media Manager
Dereck Gyimah

Media Manager

Dereck, who is known to his friends as Kwame, is an expert in advertising. Dereck holds a Master’s degree in Human Resource Management and Marketing and Msc. in Business Administration.
He has over seven years’ experience in advertising.
Before joining BAL, Dereck Gyimah was the Media/Client Service Executive at Primus Advertising where he managed brands like BBC, Microsoft, Multi Choice DSTV and GOtv, Samsung, Microsoft, MAC Ghana, Total Petroleum, Wapic Insurance, RegencyNem Insurance, DHL, Itsalat International (i2), OAK Financial Services, Infinix Mobile, Asanko Gold, International Energy Insurance among others.

Dereck always worked as media consultant, where he bought media for Ecobank products Quick *777# and PAN Africa, 2016 Electoral Commission, Star Times, CGMA, Dark & Lovely, and the Government of Ghana’s One District one Factory project.

He regularly participates in workshops and training programs in advertising, marketing, media planning and implementation strategies to stay at the top of the game

Dereck is a genius in strategic media planning and buying.

Michael Akyerem

Media Executive
Michael Akyerem

Media Executive